CDI : Concepteur Rédacteur chez Publicis Luxe
Publiée le 29.08.2024
At Publicis Luxe, we craft unique emotional experiences for Luxury and Lifestyle brands. From Paris, New York, and Shanghai, we set new trends in luxury marketing by connecting brand heritage with community interests and pop culture, creating lasting narratives rich in meaning and entertainment.
With a diverse skill set spanning strategy, creativity, and production, we've been forging enduring relationships with prestigious brands for over twenty years.
The agency, made up of over 250 talents, is an eclectic collective of image enthusiasts, brand strategists, social makers, AI experts, creative producers, and more. We have the capability to redefine brand platforms, design and produce integrated campaigns and always-on content, optimize omnichannel commerce, consumer journeys, and experiences by envisioning innovative services.
www.publicisluxe.com
Missions
Working closely with our Creative Directors, Art Directors, and Strategic Planners, you will be responsible for defining the concept (or concepts), editorial line, storytelling, and roll-out for each strategic brand activation, across every touchpoint. Using your 360° project experience and unique understanding of brand culture, you will translate strategic intentions into relevant, impactful, and disruptive content.
As a versatile and multi-talented creative copywriter, you will work across a variety of traditional and cutting-edge media: film, print, social media (from Instagram to TikTok), e-commerce, and CRM. A gifted storyteller, you’re able to craft strong narratives, write scripts, and design transmedia content roll-outs across all formats (social media posts, capsule content, e-retail modules). When necessary, you will build always-on editorial strategies for brands who are seeking to develop their voice and identity, defining their editorial positioning, content typology, and an ownable tone of voice for a whole ecosystem or specific channels.
You will enjoy beginning-to-end involvement:
- Intervening upstream in the creative process, exchanging with strategic planning, creative direction, and the client
- Staying involved in the creative process from ideation to execution and post-production, supervising the creation of assets (for large-scale productions and smaller, more agile ones)
- Ensuring the quality and coherence of creation across all touch-points of the customer journey, according to project and brand objectives
Profil
- You are a born storyteller with excellent or native English language skills (grammar, syntax, spelling), both written and spoken
- You have a natural taste for and experience working with luxury brands
- You have an eye for detail and have strong communication & presentation skills
- You are fluent in the language and culture of digital and can anticipate the evolution of said media, as well as new formats and trends
- You are a team player and are good at collaborating with others
- You are a proactive and resourceful self-starter who can work independently
- Professional French language proficiency is a plus!
Contrat : CDI
Salaire : .
Durée : CDI
Date de début : Dès que possible.
Adresse : 30-34 Rue du Chemin Vert, 75011 Paris
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